Intro To Script Builder
The ability to write, practice and deliver effective scripts is one of the cornerstones of the Straight Line Persuasion system. In Script Builder, youll discover why scripts are important, the five criteria of effective scripts, as well as uncover the detailed structure of an effective script. Of course, weve also provided a sample script for you so you can see the whole process in action.

Done-For-You Scripts

Copyright & Disclaimer

Generic Forex Opening Script
Peter works for the fictional Traders Profit, in Manchester. Hes following up on leads collected at a previously held seminar. Since these are warm leads, Peter is free to go for the close in this first go around.

Generic Forex First Rebuttal
Peters still going strong. Hes received the anticipated objection from the prospect and now he can come back with his rebuttals.

Generic Hedge Fund Opening Script
Matt works for the fictional Capital Investment Partners, in London. Hes calling to introduce his hedge fund to high net worth individuals. Note that Matt isnt selling anything. Hes simply gathering intelligence and offering send out company and product information.

Generic Hedge Fund Closing Script
In this follow-up call, Carl takes over and armed with the information Matt has already gathered, he goes for the close.

Generic Hedge Fund First Rebuttal
Here we have two rebuttals, to be used in succession. Start at the top when your prospect says “no” and work your way down.

Generic Solar Sales Opening Script
Matt is back again, this time working for the fictional Green Energy Solutions, in Australia. Matts script takes advantage of an outside factor: government rebates available to homeowners. Follow the math to see how Matt presents his prospect with a virtual risk-free investment that can actually generate income.

Generic Solar Sales Closing Script
Chris takes over with this script whenever Matt cant close a deal. A little more math, a little more logic, some humor and the injection of fear are all a part of this powerful script.

Generic Solar Rebuttal
Like the others, only theres just one. Thats all youll need!

Generic Stock Market Rebuttals
Get some rest before gazing at this massive collection of rebuttals covering just about every objection youll ever have to deal with. Originally written by Jordan for his sales team at Stratton Oakmont, many of these rebuttals can be adapted to other products, especially those of interest to high net worth individuals.